Upstox

Upstox is an Indian brokerage firm that provides an online trading platform for retail investors. The platform allows users to trade in equities, derivatives, commodities, and mutual funds via web and mobile applications. It emphasizes a low‑cost, technology‑driven approach to investing. Upstox serves customers across India, giving them access to the National Stock Exchange and Bombay Stock Exchange. The service includes real‑time market data, charting tools, and research reports to support trading decisions.

In April 2021, a security breach exposed the personal data of approximately 2.5 million Upstox users, including names, email addresses, dates of birth, and bank account details. The incident also revealed that around 56 million KYC documents were compromised and appeared on the dark web. This scale of exposure indicates that Upstox maintains a substantial user base and extensive customer records.

Upstox operates as a discount brokerage, seeking to reduce trading costs for individual investors through competitive brokerage fees. The firm is subject to regulation by the Securities and Exchange Board of India (SEBI), which oversees its compliance and investor protection measures. Its business model relies heavily on digital infrastructure to deliver a seamless trading experience.