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Kickstarter

Primary URL Location Industry
kickstarter[.]com
Country United States of America
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Technology
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Kickstarter operates as an online crowdfunding platform that enables individuals and teams to raise money for creative endeavors. Creators launch campaigns by setting a funding goal and offering rewards to backers who contribute financially. The platform supports a wide range of categories including art, design, technology, film, music, and publishing. Backers browse projects and pledge amounts in exchange for promised rewards or simply to support the idea.

The company is headquartered in the United States, with its main office located in Brooklyn, New York. While the prompt does not provide explicit metrics, Kickstarter has grown to serve a global audience of creators and supporters. Its website is accessible in multiple languages, allowing projects from many countries to be presented to an international pool of backers. Over time, the platform has become a recognizable name in the crowdfunding ecosystem.

Kickstarter distinguishes itself by focusing on reward‑based crowdfunding rather than equity or donation models. It employs an all‑or‑nothing funding approach, meaning that a project only receives pledged funds if it meets its stated goal by the deadline. This mechanism encourages creators to set realistic targets and motivates backers to help campaigns reach the threshold. The platform also emphasizes community interaction, providing tools for creators to share updates and engage with their supporters throughout a campaign.

Structurally, Kickstarter is an independent company that was incorporated as a public benefit corporation in the state of Delaware. It is not a subsidiary of any larger corporation and retains control over its own product development and policy decisions. The organization’s leadership has repeatedly stated a commitment to balancing financial sustainability with its mission to support creative work. Its headquarters in New York places it within a major hub for technology and media enterprises.

In February 2014, Kickstarter disclosed a security breach in which unauthorized actors accessed certain user data, including usernames, email addresses, mailing addresses, phone numbers, and encrypted passwords. The company reported that law‑enforcement notification prompted it to close the breach and implement additional security safeguards. No credit‑card information was compromised, and investigators observed only two instances of unauthorized account access following the incident. Kickstarter publicly apologized, affirmed ongoing cooperation with authorities, and pledged to further strengthen its defenses to prevent similar events.

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