Social Blade
| Primary URL | Location | Industry | socialblade[.]com |
Country
United States of America
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Technology
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Profile
SocialBlade is a social media analytics platform that provides statistics and estimates for creators and businesses across multiple platforms such as YouTube, Twitch, Instagram, and Twitter. The service tracks subscriber counts, view counts, follower growth, and engagement metrics, presenting the data through charts and historical timelines. Users can access projected earnings based on viewership and industry‑standard CPM rates, which helps creators gauge potential revenue. In addition to free public profiles, SocialBlade offers premium subscriptions that unlock advanced features like API access, custom reports, and ad‑free browsing. The platform serves a global audience of content creators, digital marketers, researchers, and fans who seek transparent insights into online performance. By aggregating publicly available data, SocialBlade aims to offer a comparative view of channel growth and popularity trends.
The company is headquartered in the United States of America, which situates its primary operations within North America. SocialBlade distinguishes itself by specializing in the aggregation and visualization of social‑media metrics, positioning itself as a go‑to resource for transparent, third‑party analytics in the creator economy. Its notable competency lies in converting raw platform data into accessible estimates and trend analyses without requiring direct API partnerships. In September 2022, SocialBlade experienced a security incident where a hacker exploited a website vulnerability to obtain user email addresses, bcrypt‑hashed passwords, client IDs, business API tokens, and authentication tokens for linked social accounts; the firm confirmed that no financial data was exposed. Following the breach, SocialBlade invalidated the compromised authorization tokens, advised users to reset their passwords despite the hashing protection, and warned of possible phishing attempts. These actions illustrate the company’s response to security challenges while maintaining its core service of delivering social‑media analytics.