Acronis

Acronis is a cyber protection company that develops software combining backup, disaster recovery, anti‑ransomware, and endpoint security capabilities into a single platform. Its core offerings include Acronis Cyber Protect, which integrates data protection with cybersecurity features such as real‑time threat detection and vulnerability assessments, and Acronis Backup, which provides traditional backup and recovery for physical, virtual, and cloud workloads. The company markets its solutions to a diverse audience that ranges from individual consumers seeking personal data safety to small and medium‑sized businesses looking for affordable, easy‑to‑manage protection, and to large enterprises and service providers that require scalable, centrally managed cyber resilience. Acronis emphasizes a unified approach where backup and security are delivered together, aiming to reduce the complexity of managing separate tools. Its technology is designed to work across multiple environments, including on‑premises servers, virtual machines, and public cloud infrastructures such as AWS, Azure, and Google Cloud.

Headquartered in Switzerland, Acronis serves customers in multiple regions worldwide, including North America, Europe, Asia‑Pacific, and Latin America. The firm distinguishes itself by focusing on cyber protection rather than pure backup, positioning itself at the intersection of data protection and threat prevention, a niche that has earned it recognition in industry analyst reports such as the Gartner Magic Quadrant for Enterprise Backup and Recovery Software Solutions. Acronis also places strong emphasis on ransomware defense, incorporating AI‑based behavioral detection and ransomware rollback features that aim to restore files to a known good state after an attack. In terms of structure, Acronis remains a privately held company, founded in 2003 by Serguei Beloussov, and continues to operate under its original brand without being a subsidiary of a larger corporation. The company’s commitment to ongoing innovation is reflected in its regular product updates and its participation in threat‑intelligence sharing initiatives with industry partners and law‑enforcement agencies, as demonstrated by its response to the March 2023 data leak incident where it secured the affected account, shared indicators of compromise, and cooperated with investigators.